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Driving Profits

Charging Your Worth

<img width="750" height="530" src="https://ellengracemarketing.com/wp-content/uploads/2019/10/19-10-17-Charging-Your-Worth-–-Develop-A-Pricing-Strategy-That-Delivers-Value-to-Customers-Drives-Profits.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Charging Your Worth" srcset="https://ellengracemarketing.com/wp-content/uploads/2019/10/19-10-17-Charging-Your-Worth-–-Develop-A-Pricing-Strategy-That-Delivers-Value-to-Customers-Drives-Profits.png 750w, https://ellengracemarketing.com/wp-content/uploads/2019/10/19-10-17-Charging-Your-Worth-–-Develop-A-Pricing-Strategy-That-Delivers-Value-to-Customers-Drives-Profits-300x212.png 300w" sizes="(max-width: 750px) 100vw, 750px" data-jpibfi-post-excerpt="" data-jpibfi-post-url="https://ellengracemarketing.com/blog/develop-a-pricing-strategy/" data-jpibfi-post-title="Charging Your Worth – Develop A Pricing Strategy That Delivers Value to Customers & Drives Profits" data-jpibfi-src="https://ellengracemarketing.com/wp-content/uploads/2019/10/19-10-17-Charging-Your-Worth-–-Develop-A-Pricing-Strategy-That-Delivers-Value-to-Customers-Drives-Profits.png" >

Driving Profits

Charging Your Worth – Develop A Pricing Strategy That Delivers Value to Customers & Drives Profits

October 17, 2019

How Improving Your Sales Mix Can Increase Profits

<img width="750" height="530" src="https://ellengracemarketing.com/wp-content/uploads/2019/09/19-09-05-How-Improving-Your-Sales-Mix-Can-Increase-Profits.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="How Improving Your Sales Mix Can Increase Profits" srcset="https://ellengracemarketing.com/wp-content/uploads/2019/09/19-09-05-How-Improving-Your-Sales-Mix-Can-Increase-Profits.png 750w, https://ellengracemarketing.com/wp-content/uploads/2019/09/19-09-05-How-Improving-Your-Sales-Mix-Can-Increase-Profits-300x212.png 300w" sizes="(max-width: 750px) 100vw, 750px" data-jpibfi-post-excerpt="" data-jpibfi-post-url="https://ellengracemarketing.com/blog/improving-sales-mix-for-profits/" data-jpibfi-post-title="How Improving Your Sales Mix Can Increase Profits" data-jpibfi-src="https://ellengracemarketing.com/wp-content/uploads/2019/09/19-09-05-How-Improving-Your-Sales-Mix-Can-Increase-Profits.png" >

Driving Profits

How Improving Your Sales Mix Can Increase Profits

September 05, 2019

Improving Your Bottom Line

<img width="750" height="530" src="https://ellengracemarketing.com/wp-content/uploads/2019/08/19-08-08-Improving-Your-Bottom-Line-–-How-To-Maximize-The-Value-In-Your-Business.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Improving Your Bottom Line" srcset="https://ellengracemarketing.com/wp-content/uploads/2019/08/19-08-08-Improving-Your-Bottom-Line-–-How-To-Maximize-The-Value-In-Your-Business.png 750w, https://ellengracemarketing.com/wp-content/uploads/2019/08/19-08-08-Improving-Your-Bottom-Line-–-How-To-Maximize-The-Value-In-Your-Business-300x212.png 300w" sizes="(max-width: 750px) 100vw, 750px" data-jpibfi-post-excerpt="" data-jpibfi-post-url="https://ellengracemarketing.com/blog/improving-your-bottom-line/" data-jpibfi-post-title="Improving Your Bottom Line – How To Maximize The “Value” In Your Business" data-jpibfi-src="https://ellengracemarketing.com/wp-content/uploads/2019/08/19-08-08-Improving-Your-Bottom-Line-–-How-To-Maximize-The-Value-In-Your-Business.png" >

Driving Profits

Improving Your Bottom Line – How To Maximize The “Value” In Your Business

August 08, 2019

It’s Not All About Sales – Margins Are Key For Business Success!

<img width="750" height="530" src="https://ellengracemarketing.com/wp-content/uploads/2019/04/19-04-11-Its-Not-All-About-Sales-–-Margins-Are-Key-For-Business-Success.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="It’s Not All About Sales – Margins Are Key For Business Success!" srcset="https://ellengracemarketing.com/wp-content/uploads/2019/04/19-04-11-Its-Not-All-About-Sales-–-Margins-Are-Key-For-Business-Success.png 750w, https://ellengracemarketing.com/wp-content/uploads/2019/04/19-04-11-Its-Not-All-About-Sales-–-Margins-Are-Key-For-Business-Success-300x212.png 300w" sizes="(max-width: 750px) 100vw, 750px" data-jpibfi-post-excerpt="" data-jpibfi-post-url="https://ellengracemarketing.com/blog/protecting-your-margins-for-business-success/" data-jpibfi-post-title="It’s Not All About Sales – Margins Are Key For Business Success!" data-jpibfi-src="https://ellengracemarketing.com/wp-content/uploads/2019/04/19-04-11-Its-Not-All-About-Sales-–-Margins-Are-Key-For-Business-Success.png" >

Driving Profits

It’s Not All About Sales – Margins Are Key For Business Success!

April 11, 2019

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<img src="https://ellengracemarketing.com/wp-content/uploads/sb-instagram-feed-images/ellengracemarketing.jpg" alt="MARKETING STRATEGIST - Lyndsay" width="50" height="50">

One of the keys to running a successful business,

<img src="https://ellengracemarketing.com/wp-content/plugins/instagram-feed/img/placeholder.png" alt="One of the keys to running a successful business, is to build relationships with your customers and clients. Nobody wants to do business or buy products from someone they don’t like or don’t trust. A strong marketing strategy will incorporate many opportunities for your customers to get to know you thereby building relationships, growing trust and leading more people to do business with you. What can trust do for your business? Trust and strong customer relationships can encourage people to… . ▫️ ENGAGE with your posts ▫️ ATTEND your events ▫️ FILL OUT your contact form ▫️ DOWNLOAD your content ▫️ FOLLOW you on social media ▫️ PURCHASE the products you are selling ▫️ ADVOCATE for you and your brand ▫️ GROW brand loyalty .....AND MORE!">

As much as I love to look at data (the past) and b

As much as I love to look at data (the past) and build out strategies (the future), when it comes to marketing, it's also so important to engage and connect with your community in real time (the present).

After all, “If you stay stuck in the past season or fixated on the future season, you will miss the one you’re in.” — Maree Dee @embracing.the.unexpected

When it comes to your marketing, of those three places - past, present and future - which one feels the most comfortable for you?

<img src="https://ellengracemarketing.com/wp-content/plugins/instagram-feed/img/placeholder.png" alt="As much as I love to look at data (the past) and build out strategies (the future), when it comes to marketing, it's also so important to engage and connect with your community in real time (the present). After all, “If you stay stuck in the past season or fixated on the future season, you will miss the one you’re in.” — Maree Dee @embracing.the.unexpected When it comes to your marketing, of those three places - past, present and future - which one feels the most comfortable for you?">

That's right - one of the best parts of social med

That's right - one of the best parts of social media is that you can create posts that will reach your ideal audience at each stage of their journey - from Discovery, to Engagement, to Trust and finally Loyalty.

Swipe right 👉 to learn more about each - also, the full blog is live on the website!

Which stage do you feel the most comfortable with? Is there a stage that you are neglecting or want to improve?

<img src="https://ellengracemarketing.com/wp-content/plugins/instagram-feed/img/placeholder.png" alt="That's right - one of the best parts of social media is that you can create posts that will reach your ideal audience at each stage of their journey - from Discovery, to Engagement, to Trust and finally Loyalty. Swipe right 👉 to learn more about each - also, the full blog is live on the website! Which stage do you feel the most comfortable with? Is there a stage that you are neglecting or want to improve?">

I don't have a magic wand when it comes to driving

I don't have a magic wand when it comes to driving a clients marketing initiatives, but what I do have is a solid strategy.

Successful marketing requires a well thought out strategy. But, in order to execute your strategy, you need to know how to plan, prioritize, and execute to see results.

Because of that, I personally create our clients QUARTERLY ROADMAPs to ensure that all team members are on the same page and know what's expected.

These quarterly roadmaps are then split into months, weeks, days and lay out specific deliverables by platform - from emails to social posts.

If you think this would help you and your team, feel free to reach out or book a discovery call today!

<img src="https://ellengracemarketing.com/wp-content/plugins/instagram-feed/img/placeholder.png" alt="I don't have a magic wand when it comes to driving a clients marketing initiatives, but what I do have is a solid strategy. Successful marketing requires a well thought out strategy. But, in order to execute your strategy, you need to know how to plan, prioritize, and execute to see results. Because of that, I personally create our clients QUARTERLY ROADMAPs to ensure that all team members are on the same page and know what's expected. These quarterly roadmaps are then split into months, weeks, days and lay out specific deliverables by platform - from emails to social posts. If you think this would help you and your team, feel free to reach out or book a discovery call today!">

There are many different options for marketing you

There are many different options for marketing your business. But, I particularly love how social media supports each level of a marketing funnel.

It’s one of the few tools that meets the customer at every stages of their journey. Social media will help you:
.
▫️ grow your audience
▫️ educate your followers and earn their trust
▫️ encourage purchasing decisions
▫️ foster loyalty and build a network
.
Read all about "Using Social Media to Engage Your Clients at Every Step of Their Journey" in my latest blog. If you liked me to DM you the link, just comment below with a ❤️ and I'll send it to you.

It's also in the bio link :)

<img src="https://ellengracemarketing.com/wp-content/plugins/instagram-feed/img/placeholder.png" alt="There are many different options for marketing your business. But, I particularly love how social media supports each level of a marketing funnel. It’s one of the few tools that meets the customer at every stages of their journey. Social media will help you: . ▫️ grow your audience ▫️ educate your followers and earn their trust ▫️ encourage purchasing decisions ▫️ foster loyalty and build a network . Read all about "Using Social Media to Engage Your Clients at Every Step of Their Journey" in my latest blog. If you liked me to DM you the link, just comment below with a ❤️ and I'll send it to you. It's also in the bio link :)">

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